Tickler List: The Dance Studio Marking Ecosystem

Feeling a slight pang of panic when facing the blank page on your marketing plans for the upcoming year? Sometimes all it takes to tell that little voice to sit down and shut up is a tickler list of ideas!

Here is a list of channels for your dance studio marketing ecosystem to get the wheels of inspiration started.

Digital Channels

  • Search Engine Marketing – Pay Per Click (PPC)
  • Search Engine Marketing – Search Engine Optimization (SEO)
  • Search Engine Marketing – Hyperlocal Optimization
  • Search Engine Marketing – Map Ads
  • User Review Sites – Yelp and Angie’s List
  • Google Reviews
  • Facebook Reviews
  • Facebook
  • Facebook Live
  • Facebook Messenger
  • Twitter
  • Twitter Ads
  • Periscope
  • Pinterest
  • Pinterest Ads
  • LinkedIn
  • Instagram
  • Instagram Live
  • Instagram Ads
  • Snapchat
  • Snapchat Geofilters
  • Banner Ads – Google Display Network
  • Banner Ads – Yahoo!/Bing Network
  • Video Ads – Google Display Network
  • Video Ads – YouTube
  • Video Ads – Yahoo!/Bing Network
  • Video Ads – Facebook
  • Video Ads – Twitter
  • Video Ads – Instagram
  • Local Directory Submissions
  • Email Marketing – Your list
  • Email Marketing – Purchased List
  • Email Marketing – Ride along in someone else’s newsletter

 

Traditional Channels

  • Newspaper Ads
  • Newspaper Classifieds
  • Local Valuepak or other discount guides
  • Press Releases
  • Directories & Guides
  • Chamber of Commerce
  • Direct Mail
  • Local Broadcast Commercials
  • Event Sponsorships
  • Community Events – involvement in things like Parades or Walks
  • Charity Component – Volunteering, fundraising or toy drives
  • Walking billboards – getting your logo gear out and about town with kids sporting your latest designs
  • Sidewalk signs
  • Sidewalk chalking
What’s on your tickler list for marketing planning?
We’d love you to share what’s in your bag of tricks!

 

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